{"id":11909,"date":"2025-07-24T07:12:15","date_gmt":"2025-07-24T07:12:15","guid":{"rendered":"https:\/\/www.elpex.se\/aktuellt\/the-comeback-un-omaggio-alla-volonta-di-rialzarsi\/"},"modified":"2026-03-06T11:09:48","modified_gmt":"2026-03-06T11:09:48","slug":"the-comeback-un-omaggio-alla-volonta-di-rialzarsi","status":"publish","type":"post","link":"https:\/\/www.elpex.se\/it\/aktuellt\/the-comeback-un-omaggio-alla-volonta-di-rialzarsi\/","title":{"rendered":"The Comeback \u2013 un omaggio alla volont\u00e0 di rialzarsi"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\"><\/h3>\n\n<p class=\"wp-block-paragraph\">Nella notte del 13 giugno 2025, tutto \u00e8 cambiato. La nostra fabbrica a \u00d6jebyn \u00e8 stata completamente distrutta da un incendio. I macchinari, i materiali, la produzione: tutto \u00e8 andato perduto tra le fiamme. Ma qualcosa non \u00e8 mai svanito: la volont\u00e0 di tornare.   <\/p>\n\n<p class=\"wp-block-paragraph\">Ricominciare da zero \u00e8 stato un viaggio difficile e lo \u00e8 tuttora. Allo stesso tempo, ha risvegliato qualcosa dentro di noi. Un promemoria del perch\u00e9 facciamo quello che facciamo. Perch\u00e9 Elpex esiste. Si tratta di qualcosa di pi\u00f9 che semplici sci a rotelle: si tratta della gioia del movimento, dell&#8217;orgoglio per l&#8217;artigianato e di un&#8217;eredit\u00e0 che ci rifiutiamo di perdere.    <\/p>\n\n<p class=\"wp-block-paragraph\">Come simbolo di questo nuovo capitolo, abbiamo creato una versione limitata del nostro modello pi\u00f9 classico: Elpex Classic Team (precedentemente Team 610) in una combinazione di colori unica. Questo modello \u00e8 stato chiamato <strong>&#8220;The Comeback&#8221;<\/strong> e porta i colori del fuoco, giallo e rosso, per ricordarci da dove veniamo e dove stiamo andando. <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>&#8220;The Comeback&#8221;<\/strong> sar\u00e0 prodotto in edizione limitata. Ogni paio sar\u00e0 numerato e unico. Non si tratta di un prodotto di massa. \u00c8 un ricordo e un&#8217;impronta. Un modo per voi sciatori di partecipare al viaggio di ritorno. Su ogni sci sono incise le parole <strong>&#8220;Raised in flames&#8221;<\/strong>. \u00c8 una firma unica per questa edizione, un promemoria di dove ci siamo rialzati e una promessa che continueremo ad andare avanti.      <\/p>\n\n<p class=\"wp-block-paragraph\">Ora apriamo i preordini con consegna prevista nella seconda met\u00e0 di settembre. Ordinando, contribuirete direttamente a far s\u00ec che Elpex possa continuare a sviluppare e fornire prodotti per tutti coloro che amano lo sci di fondo. Che sia su neve o asfalto.  <\/p>\n\n<p class=\"wp-block-paragraph\">Siamo incredibilmente grati per tutto il supporto che abbiamo ricevuto. \u00c8 la pi\u00f9 grande forza trainante che abbiamo avuto dopo l&#8217;incendio. Grazie per essere parte del nostro ritorno.  <\/p>\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"11219\" src=\"https:\/\/www.elpex.se\/wp-content\/uploads\/2025\/07\/The-comeback_standing_light-bg-576x1024.jpg.webp\" alt=\"\" class=\"wp-image-11219\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"11207\" src=\"https:\/\/www.elpex.se\/wp-content\/uploads\/2025\/07\/The-comeback_side-profile-1024x513.jpg.webp\" alt=\"\" class=\"wp-image-11207\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"11195\" src=\"https:\/\/www.elpex.se\/wp-content\/uploads\/2025\/07\/The-comeback-tagline-1024x1024.jpg.webp\" alt=\"\" class=\"wp-image-11195\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"11183\" src=\"https:\/\/www.elpex.se\/wp-content\/uploads\/2025\/07\/The-comeback-sne-zoom-833x1024.jpg.webp\" alt=\"\" class=\"wp-image-11183\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"11171\" src=\"https:\/\/www.elpex.se\/wp-content\/uploads\/2025\/07\/The-comeback-sne-1024x576.jpg.webp\" alt=\"\" class=\"wp-image-11171\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"11159\" src=\"https:\/\/www.elpex.se\/wp-content\/uploads\/2025\/07\/The-comeback-above-576x1024.jpg.webp\" alt=\"\" class=\"wp-image-11159\"\/><\/figure>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Nella notte del 13 giugno 2025, tutto \u00e8 cambiato. La nostra fabbrica a \u00d6jebyn \u00e8 stata completamente distrutta da un incendio. I macchinari, i materiali, la produzione: tutto \u00e8 andato perduto tra le fiamme. Ma qualcosa non \u00e8 mai svanito: la volont\u00e0 di tornare. Ricominciare [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":11280,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[60],"tags":[],"class_list":["post-11909","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-categorizzato"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Comeback \u2013 un omaggio alla volont\u00e0 di rialzarsi - Elpex<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.elpex.se\/it\/aktuellt\/the-comeback-un-omaggio-alla-volonta-di-rialzarsi\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Comeback \u2013 un omaggio alla volont\u00e0 di rialzarsi - Elpex\" \/>\n<meta property=\"og:description\" content=\"Nella notte del 13 giugno 2025, tutto \u00e8 cambiato. La nostra fabbrica a \u00d6jebyn \u00e8 stata completamente distrutta da un incendio. I macchinari, i materiali, la produzione: tutto \u00e8 andato perduto tra le fiamme. Ma qualcosa non \u00e8 mai svanito: la volont\u00e0 di tornare. Ricominciare [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.elpex.se\/it\/aktuellt\/the-comeback-un-omaggio-alla-volonta-di-rialzarsi\/\" \/>\n<meta property=\"og:site_name\" content=\"Elpex\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/www.elpex.se\/?locale=sv_SE\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-24T07:12:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-06T11:09:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.elpex.se\/wp-content\/uploads\/2025\/07\/The-comeback_standing_light-bg-kopia-scaled.jpg.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1440\" \/>\n\t<meta property=\"og:image:height\" content=\"2560\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Viktor Br\u00e4nnmark\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Viktor Br\u00e4nnmark\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.elpex.se\\\/it\\\/aktuellt\\\/the-comeback-un-omaggio-alla-volonta-di-rialzarsi\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.elpex.se\\\/it\\\/aktuellt\\\/the-comeback-un-omaggio-alla-volonta-di-rialzarsi\\\/\"},\"author\":{\"name\":\"Viktor Br\u00e4nnmark\",\"@id\":\"https:\\\/\\\/www.elpex.se\\\/it\\\/#\\\/schema\\\/person\\\/fd604bcec0a0a72a7ef123ce3c8b6800\"},\"headline\":\"The Comeback \u2013 un omaggio alla volont\u00e0 di rialzarsi\",\"datePublished\":\"2025-07-24T07:12:15+00:00\",\"dateModified\":\"2026-03-06T11:09:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.elpex.se\\\/it\\\/aktuellt\\\/the-comeback-un-omaggio-alla-volonta-di-rialzarsi\\\/\"},\"wordCount\":296,\"publisher\":{\"@id\":\"https:\\\/\\\/www.elpex.se\\\/it\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.elpex.se\\\/it\\\/aktuellt\\\/the-comeback-un-omaggio-alla-volonta-di-rialzarsi\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.elpex.se\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/The-comeback_standing_light-bg-kopia-scaled.jpg.webp\",\"articleSection\":[\"Non categorizzato\"],\"inLanguage\":\"it-IT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.elpex.se\\\/it\\\/aktuellt\\\/the-comeback-un-omaggio-alla-volonta-di-rialzarsi\\\/\",\"url\":\"https:\\\/\\\/www.elpex.se\\\/it\\\/aktuellt\\\/the-comeback-un-omaggio-alla-volonta-di-rialzarsi\\\/\",\"name\":\"The Comeback \u2013 un omaggio alla volont\u00e0 di rialzarsi - 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